Navkar Institute – SEO & DIGITAL MARKETING CASE STUDY

Chirag Shah
February 8, 2020
Navakar Institute Website (Mobile)

Navakar Institute Website

Well optimized and user-friendly website is the key to success in this era of digital marketing. ShoutnHike, a top digital marketing company in Ahmedabad, India helped Navkar Institute, a renowned name in CA and CS coaching industry gain more business through a well-optimized website and Google My Business page. Within 3 months of work, the institute marked an exceptional increase in client footprint and there was a significant improvement in ranking as well. The client’s name appeared on the first page in several CA, CS and similar coaching related keywords searches within a short span. As a result, the institute could meet several more prospective students online. Check out the detailed case study.

About Client

At Navkar, we have been preparing and training the students for examinations conducted by institutes of national and international repute like The Institute of Chartered Accountants of India (ICAI), The Institute of Company Secretaries of India (ICSI), The Institute of Cost Accountants of India (ICMAI) and Certified Public Accountant (CPA), etc.

Challenge

  • Client doesn’t have an optimized website from SEO and conversion point of view.
  • The Client doesn’t have optimized landing page content.
  • The client has not well optimized Google my business page.

Our Approach

We have analyzed the website and found several conversion points of view & SEO point of view changes to help us in ranking + leads.

We have also optimized Google my business pages to help them achieve top ranking on the map.

For example

  • We have changed the banner to convince users to spend more time on the page.
  • We have added USP on the home page itself.
  • Add testimonial on the home page.
  • We have optimized all the Google my business page name + optimize them with 100% details.

We also did keyword research and found buying intention keywords, page on page, reduce page loading time, adding a call to action on the website to help them get fast ranking improvement, traffic improvement, and leads.

We analyzed backlink gap with SEMRush paid tools and increased client footprints at all the locations to help them in ranking and branding.

We also did local business submission for Indian sites to help them secure a top ranking in targeted locations.

Outcome

Ranking Improvement

We got the first-page position for many CA, CS, and similar Coaching related keywords within 3 months of work. 

Navakar Institute Keywords Ranking

Traffic Improvement

With the help of the right page, on-page and link building activities website has managed to get stable traffic.

Google Analytics Traffic Report

Leads improvement

Client has got stable improvement in leads with different sources to get exceptional ROI from the service.

Google Analytics Goal Report

Want to grow your SEO traffic, leads, ROI from Google Ads campaign, Request FREE Quote via contact@shoutnhike.com or +91-9974360053

For more info visit #1 Google partner, SEO Company in Ahmedabad, India, Shoutnhike.

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dpadmin
Chirag Shah CEO and Founder at Shoutnhike.com I help client to grow business online with measurable result and swift ROI. I have 16+ years of Digital Marketing Industry experience and I have helped 2000+ business to grow online. I am Google Adwords and Analytics certified professional with practical expertise.

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