Mrulab.com -Seo & Digital Marketing Case Study

About Client

Diamond Scientific and MRU Lab are at the forefront of development. With over 70+ years of combined Industrial environmental experience and always introducing breakthrough innovations. Our teams of experts working with MRU developers ensure continuous improvements of the MRU products that will exceed your expectations. We have been in the environmental services business since 1983. Our focus is on providing the highest quality portable and fixed gas analyzers for industrial applications.

The future belongs to the children of the World and we think that they have a right to clean air. Therefore, we are persistent to develop solutions and support global actions in mitigating climate change. Our vision is to live on a green planet with fewer emissions. We know the importance of local support, and MRU with a global presence is continually sharing new ideas through their worldwide research. With our service and support, we ensure high-quality technical support for our customers and secure continuous availability of spare parts.

Challenge

• The client doesn’t have optimized websites from an SEO and conversion point of view.
• The website has a very high page loading time.
• The website doesn’t have all the elements to convince users to lead on desktop and mobile devices.

Our Approach

We have analyzed websites and found several conversion points of view & SEO point of view changes to help us in ranking + leads.

We have recommended clients to amend certain conversion friendly website changes to help us in ranking + users to convince them to contact us.

For example

• Add a call to action button at the top.
• Created a mega menu on the website.

We also did keyword research and found buying intention keywords, page on page, reduce page loading time, adding a call to action on the website to help them get fast ranking improvement, traffic improvement.

We analyzed backing with Ahrefs paid tools and increased client footprints at all the locations to help them in ranking and branding.

We also did local business submissions for Machinery-related websites to help them secure top ranking in targeted locations.

Outcome

Overall Performance

With the help of the right page on page, link building, and conversion optimization activities the website has managed to get stable traffic, lead improvement

Want to grow your SEO traffic, leads, Request FREE Quote via  contact@shoutnhike.com or +91-9974360053

For more info visit #1 Google partner, SEO Company in Ahmedabad, India, Shoutnhike.

Chirag Shah CEO and Founder at Shoutnhike.com I help client to grow business online with measurable result and swift ROI. I have 16+ years of Digital Marketing Industry experience and I have helped 2000+ business to grow online. I am Google Adwords and Analytics certified professional with practical expertise.