Nine proven ways to convert website visitors into customers 

Everyone wants to turn the traffic on their website into potential customers, and for that, they try strategies of a successful brand. But, most of them fail. The reason is the different set of audiences. A digital marketing company in Ahmedabad will create a different strategy according to your goals, services, and targeted mass. 

As we all know, there is no use of visitors if you aren’t not getting conversions. You might find it challenging to create a plan that works for your website, but following the below tips will not trouble much. In the end, you might have a better strategy and fruitful outputs only if you do it the right way. 

Audience Segmentation

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Not all of your audiences want the same thing. Some of them might be interested in knowing the product, some might wish for a product manual, some might be interested in free trials, and some others might want to purchase the product on a discount. So, it’s better to segment your post according to different kinds of audiences you can have. 

Pitch The Right Way

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Long pitch or short pitch, what works best for you? Don’t know? It’s okay, most of the people don’t have an idea about it. Try both, and you will get an idea of which one works best. For example, if you deal with a very popular product like t-shirts, shot pitching works best. If you have designed something unique, a long pitch that tells everything about the product and how it can add value will work best. 

Put Your Achievements On Display

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What have you achieved? How satisfied are customers? Show your testimonials, social media proofs, and case studies on your social media platforms. Let them have a place on your website home page. Post-user-generated content on your accounts. 

Make Smart Use Of The Word “Free” 

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Everyone will try when something is free and you need to add value with that free. Offer free trials, gifts, or discount vouchers, and you will see an improvement in your sales. If your quality speaks, they might become your regular customers. 

Smart Remarketing 

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Have you ever noticed that when you read a post through Google, sometimes the same website appears on your FB page with product ads? You can do the same. Spend some bucks and make smart use of adds. Of someone goes through your buying guide, your product on discount displaying as an ad on their FB page will surely compel them to buy.

Exit Intent Popups

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Whenever you see your users going back, give them a reason to stick to you. You can offer a discount, link to a better post, free trials, or your secrets to success. 

See What The Mouse Movements Of Users Say

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Spying on your users will give you a hint about what they love on your website and what’s that major step back. You can optimize and improve your site to prevent customers from going back. 

Landing Page Optimization 

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Those who offer Conversion rate optimization services in India focus more on landing page optimization. Because people only like appealing landing pages. Make sure the pages are easy to navigate and offer the best user experience. 

Email Marketing Can Make It Happen

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Whenever I leave something in my cart, Myntra (a shopping website) sends me an Email telling me I have left something in my cart, the prices of which have dropped, and that the item is disappearing quickly. Now, this price drop is a major pull on. I buy it most of the time. Make smart use of email marketing, and you will find the sales reaching higher. 

Chirag Shah CEO and Founder at Shoutnhike.com I help client to grow business online with measurable result and swift ROI. I have 15+ years of Digital Marketing Industry experience and I have helped 2000+ business to grow online. I am Google Adwords and Analytics certified professional with practical expertise.